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September 30, 2011
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Delta Airlines – Part One – September 23, 2011

Robert Novell’s Third Dimension Blog”

 

Hope everyone had a good week and are ready for the weekend. This week we begin the series on Delta Airlines but as promised I am again featuring a photo of the Boeing 314 and have a video embedded featuring the Pacific Clipper. This look back at history, the reality of war, and the value that was placed on this airplane by the US Government is a story everyone should know. So, let’s move forward now with our look back at the beginning of a great airline.

 

Delta Airlines – Part One

Delta Airlines before the Deregulation Act of 1938

Delta Airlines started as Huff Daland Duster, a simple crop dusting corporation based in Monroe, Louisiana. This small company was launched in 1924 and was the first commercial agricultural flying company in existence. The company was responsible for crop dusting in Peru, and in 1927, received an airmail contract to carry mail from Peru to Ecuador. The company that owned the planes, Huff Daland Manufacturing, ended up selling its crop-dusting subsidiary to a businessman in Monroe who then renamed the company Delta Air.

It’s interesting to note that had the boll weevil not devastated the cotton fields of the South, Delta Air Lines would not have existed. The crop-dusting was an effort to save many of the crops and ensure that large amounts of crops could be treated within a short period of time.

Passenger service on Delta Air began in the early 1930s, and Delta – like many other airlines of the era – won an airmail contract. In 1929, Delta was operating passenger flights over a route that ran from Dallas, Texas to Jackson, Mississippi. Passenger service officially began in 1930, with services to Atlanta. In 1930, the Delta Air Corporation took the lead on expanding service eastward to include Atlanta, Georgia and westward to include Fort Worth, Texas. When the Post Office awarded American Airlines this route at the “Spoils Conference”, Delta had to suspend passenger service. It would not resume passenger service until 1934.

Even though the United States continued with its crop-dusting efforts through the 1960s, Delta continued to focus its efforts on building its passenger flight business. During the late 1930s, the airline began developing its Southern routes and after the war, merged with Chicago and Southern Air Lines (C&S).

When Congress enacted the Air Mail Act of 1934, the airline was able to secure a low-bid contract for the Route 24 airmail service between Dallas and Charleston, South Carolina, via Atlanta. It was at this time that Delta was able to resume passenger service. During the 1930s, safety of passenger flights became an important issue for many, and these concerns eventually led to the passage of the Civil Aeronautics Act of 1938. The legislation ultimately led to deregulation of the airlines, and soon Delta was able to upgrade its fleet to include Douglas DC-2s and DC-3s. In 1940, the airline added flight attendants and flight crews, and soon became an established southern-based carrier, moving its headquarters from Monroe to Atlanta in 1941.

The following pictures were taken from open sources on the web and the credits for those pictures are within the borders of each photo. The Logos that follow the pictures were taken from the Delta site,www.deltamuseum.org/index.htm, so take a look when you have some time. Well worth your time.

Next week I will have part two of this eight part series so stay tuned. Until then, take care, fly safe, and remember —“ Gatekeeper”— is the word of the day.

Robert Novell

September 23, 2011

 

Early Delta Logos

  1928-1966

Delta crop-dusting logo (originally created for the Huff Daland Dusting Company in 1925). Thor, the Norse god of thunder, war and agriculture, symbolizes the fight against the boll weevil insect in the 1920s.

  1929-1930

First passenger service logo featured Mercury, the Roman god of travel and commerce. The triangle represents the “D” of the Greek alphabet, which is “Delta.”

  1934

Logo introduced when Delta began flying mail over Air Mail Route 24, from Ft. Worth, Texas to Charleston, South Carolina.

  1934-1951

Winged triangle represents the Greek letter “delta.” From 1934-1939, often see the inscription “AM 24” (Air Mail Route 24) inside triangle.